I don’t just write copy & make things look pretty.
I am a Creative Director with over 17 years of creative and strategic experience.
As a Creative Director, I lead, develop and implement strategic creative marketing/advertising solutions for various products and services. I strive to deliver a creative solution that best suits the specific business objectives by using the best creative language, tactics, media and strategy.
I specialize in integrated marketing/advertising campaigns that utilize traditional, digital, social media, mobile and experiential executions. I am a strategic thinker and a client facing team leader who is also ready to get hands on if needed.
Some of my previous clients include Espresso, Maritz and Launch (CIM). While working at these agencies I have worked on brands such as RIM, Samsung, Colgate and Pepsi.
Creativity is unique to everyone and their interpretation of the world, but commercial creativity is structured, targeted, engaging and effective.
read moreBenefit Cosmetics.
Ding dong dang! Building brand awareness during the festive season is always a...
Samsung Pit Stop.
Putting Samsung into pole position for the holidays. Samsung wanted to get TELUS reps...
Rent frock Repeat.
Re-lease your inner runway. In 2010, Rent frock Repeat (RfR) were a newly incorporated...
Sprint BlackBerry.
A to B Tour. Work.Done.[Smarter] Ex Awards Silver 2010 Best Mobile Marketing Program...
AT&T BlackBerry.
A Bold Step Ahead. Design Edge Finalist 2010 Website Design BlackBerry and AT&T...
T-Mobile BlackBerry.
Dumb phones? T-Mobile wanted to show gratitude to regional sales associates at an annual...
Irish Spring.
Adding a little Irish to your game. As a way to introduce the new Irish Spring body wash...
OHHA.
Get Sulky. W3 Silver Award 2008 Best Online Promotion The clients objectives were simple,...
Walk A Mile.
Get Pumped! In October 2009, The White Ribbon Campaign held Toronto’s first Walk A Mile...
Everybody Nose.
Continuing my personal interest in DSLR cameras, I shot and edited this in four...
Not Alone.
The city, where people get lost, obsession breeds and the need to change things can take...
TELUS Smart Moves.
Make a Smart Move when you see one. BlackBerry wanted to generate awareness and educate...